BRAND ARTICULATION THROUGH PACKAGING—WHAT DOES A BRAND "FEEL" LIKE?

We created a unique pharmacy-to-go, easy color-coded shopping experience for high end retail. Product is named, colored and scented based on the desired outcome and beneficial use of essential oils or botanicals.
Sales tool elements of the customer shopping experience harken back to a virtual doctor experience, inclusive of RF Scripts and our Multi-Med Practitioners(sales associates) who are the conduits for the doctors and are extensively trained in OTC meds used in the products.